Swarm Creativity Blog

Coolhunt Log #11 Monday, April 30, 2007 On Stage: Scott Cooper, MIT researcher with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT researcher with the Sloan School of Management, co-author of Coolhunting Steve O'Keefe, moderator MODERATOR: Welcome to the Coolhunt. I'm your moderator, Steve O'Keefe, calling in today from our offices at the Bywater Tech Center in New Orleans, Louisiana, over a nice, clean land line. Hosts, where are you calling in from today. SCOTT: I'm Scott Cooper, and I'm calling in from my home office in Newton, Massachusetts -- right down the street, it turns out, from where TripAdvisor is headquartered. They were included in last Friday's coolhunt. MODERATOR: Yes, just after our hunt, Scott forwarded a link to another review of TripAdvisor. The review is on a blog Scott reads regularly called Read/WriteWeb: WEB: http://www.readwriteweb.com/archives/tripadvisor_the.php MODERATOR: The review was written by Sramana Mi...

Coolhunt Log #9 Thursday, April 26, 2007 On Stage: Scott Cooper, MIT researcher with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT researcher with the Sloan School of Management, co-author of Coolhunting Steve O'Keefe, moderator Listening in from Sweden is one of the co-authors of the book Design-Inspired Innovation . Leading the Coolhunt today is Peter Gloor. PETER: Today, we're going to talk about prediction markets. A really great example is InTrade. WEB: http://www.intrade.com PETER: Prediction markets are a great way to tap into the wisdom of crowds. Instead of having an expert predicting the outcome of certain events, you have people placing bets on what's going to happen. SCOTT: This ties in with things we've discussed in previous days. The concept of collective intelligence to predict outcomes is similar to what we talked about with "Mutual Fun" at Rite Solutions. Essentially, anything that hits the news that has an outcome ...

Coolhunt Log #8 Wednesday, April 25, 2007 On Stage: Scott Cooper, MIT researcher with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT researcher with the Sloan School of Management, co-author of Coolhunting Steve O'Keefe, moderator Leading the Coolhunt today is Scott Cooper. SCOTT: I'm really excited about where we're starting today. In Coolhunting, we talk a lot about bees and beehives. In fact, one of the original ideas for a title was "Innovation Beehive." This morning, when I went to O'Reilly Radar, there was a post entitled "Thoughts on the Hive Mind." WEB: http://radar.oreilly.com/archives/2007/04/thoughts_on_the.html SCOTT: This is a post by Brady Forrest, commenting on Jordan Schwartz's concept of extended thoughts. Let's take a look at Schwartz's blog article entitled "Hive-Mind Backyard Beekeeping." WEB: http://www.hive-mind.com/bee/blog/2007/04/beekeeping-and-hive-mind.html SCOTT: Schwartz te...

Coolhunt Log #6 Monday, April 23, 2007 On Stage: Scott Cooper, MIT researcher with the Sloan School of Management, co-author of Coolhunting Peter Gloor, MIT researcher with the Sloan School of Management, co-author of Coolhunting Steve O'Keefe, moderator Leading the Coolhunt today is Scott Cooper. SCOTT: Let's start with a website that I go to everyday: O'Reilly Radar at Radar.Oreilly.com. WEB: http://radar.oreilly.com/archives/2007/03/freebase_will_p_1.html SCOTT: I thought it would be interesting to discuss the software program Freebase. The concept behind it is quite amazing, and what it means for bridging ideas for the future of the web. Because it's an alpha product, however, we can't actually look at it at this point. PETER: On our 3/11/07 Swarm Creativity blog post, we discussed Freebase and Danny Hillis. Hillis created Thinking Machines, which involved a massively parallel computer called the Connection Machine. SCOTT: He's the brain behind Freebase, a s...