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Bernie Sander’s Presidential Campaign – The Perfect COIN

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We have no clue yet how far Bernie Sander’s campaign to become the next President of the US will go, but what is sure is that the process of how it is unfolding is a great story of COINs. For a start, the entire progress of the campaign is documented online, on reddit , from its humble beginnings, to the prominence of September 2015.   In December 2013 the reddit forum SandersForPresident   was started, and four month later, on April 30, 2014, also on the same Reddit forum, Sanders announced his candidacy: “Reddit -- I am running for President of the United States, and seeking the Democratic nomination. I need you to stand with me and organize an unprecedented grass-roots campaign. Are you in? –B” In true COIN fashion, it was three people forming the original reddit COIN, by the reddit sceen names Vermonty_Python, IrrationalTsunami, and scriggities who created the SandersForPresident forum. Making excellent use of social media, Sanders is a heavy ...